Strong Start & Beyond

Tiled grid of images of pregnant women, families, babies and spouses.

ABOUT OUR MOVEMENT

Strong Start & Beyond is a bold movement to reduce California’s maternal mortality rate 50% by December 2026.

By leveraging our state’s investments and partnerships, Strong Start & Beyond is focused on fostering awareness, encouraging active participation in health, and building access to resources for mothers, pregnant people, and their families.

Happy family sitting on pedestrian bridge

WHY IT MATTERS

Over 80% of maternal deaths are preventable. A movement to reduce maternal mortality is not only necessary – it’s urgent. By helping Californians access valuable resources, we can save countless lives and transform the future of maternal health and well-being in California.

Hispanic family lounging on the couch holding their newborn baby

A mother’s behavioral and physical health has a big impact on their pregnancy journey

Leading causes of death in California mothers

23% heart disease, 14% bleeding, 12% behavioral health, 12% infection.

KEY OBJECTIVES

Wife and Husband Holding Hands During Labor

Reduce Maternal Mortality 50% by 2026

The primary goal is to halve maternal deaths in California by December 2026 with a focus on addressing chronic conditions like heart disease and behavioral health disorders, some of the leading causes of pregnancy-related deaths.

People around a laptop in a library or office setting.

Educate and Empower Reproductive-Age Individuals

California is developing resources, including an at-home pregnancy medical risk questionnaire, to help individuals understand their potential pregnancy-related risks and make informed health decisions.

READ THE CALIFORNIA BLUEPRINT

The California Maternal Health Blueprint is intended to bring attention to and elevate maternal mortality as a top public health priority for the state of California. The Blueprint is but one of a number of state-sponsored efforts to address issues of maternal health that builds upon the foundation of proven, evidence-based programs and initiatives throughout California communities, healthcare settings, and all levels of government.

California's Maternal Health Blueprint cover

HOW YOU CAN HELP

By partnering with Strong Start & Beyond, you are helping to generate awareness and ​empower Californians with critical ​resources so they may deliver their ​children while maintaining the safety of ​themselves and their children.

Take the first step today.

Group of young adult couples in a park

YOUR PARTNERSHIP MEANS

Pregnant woman holding her belly

Empowering your community by supporting safe pregnancies and births for mothers and pregnant people to help protect the health of both parent and child. 

family bonding in home while father works on laptop

A commitment to streamlining existing resources and programs that California offers expectant mothers so they can find everything they need more efficiently and effectively. 

Pregnant, friends and woman touching a stomach, baby shower and excited with happiness, home and support.

Elevating support for behavioral health resources– behavioral health problems are a contributing factor for roughly 10-15% of pregnancy related deaths.

teamwork all hands in

Strengthening partnerships between healthcare organizations, nonprofits, and the communities they serve.

PARTNERSHIP PRINCIPLES

The following principles will serve as a north star for partners to ensure alignment with the Strong Start & Beyond movement.

Group of multiracial teens sitting on steps outdoors.

1. Awareness and Education

Partners will utilize their platforms to share information about Strong Start & Beyond with their networks to help educate others about the movement.

Group of women with arms wrapped around each other's backs

2. Inclusivity and Equity

Partners will champion Strong Start & Beyond’s mission of inclusivity and equity. With Black women and other women of color historically experiencing higher maternal mortality rates than other groups, it is crucial to provide resources and spread awareness through a culturally sensitive lens.

RESOURCES

FACT SHEET

Key information and resources ​to support educators, parents, ​and students.

Download the Fact Sheet.

SOCIAL MEDIA TOOLKIT

Ready-to-use resources to ​help promote the movement ​across various social platforms.

View the Social Media Toolkit.

PRESS/MEDIA

Official announcements and ​updates about the program for ​media and public use.

Read the Press Release.

Image of a Woman holding pregnant belly on a lap top looking at eNewsletter.

The Strong Start & Beyond monthly newsletter provides information and resources on the movement’s latest efforts.

Read the Newsletter.

WHO IS INVOLVED?

Strong Start & Beyond logo
US Department of Health and Human Services
Governor Gavin Newsom
Office of the First Partner Logo
BLACK Wellness & Prosperity Center logo
Calm app logo

FEEDBACK

The Office of the California Surgeon General welcomes your partnership and feedback. Please direct any questions, comments, and/or recommendations to StrongStartAndBeyond@osg.ca.gov.